Part of our strategy for helping clients achieve success online has always involved the frequent creation and posting of original content, and it seems the mainstream media is catching on.

Yahoo and ABC News have partnered to create an original video series that will hopefully “address the major challenges both entities face as web users increasingly get their news from niche sites” online.

As noted by Yahoo Americas head Ross Levinsohn, “The value created around premium content is not something that can be replicated.”

For all the details, read the full article here.

To ensure your own success online, turn your website into a resource for your audience. Frequently posting new content that’s relevant to your customers will encourage repeat visits to your site and position your company’s products and services in the top your audience’s minds. And mixing up the mediums between written, audio, and video will create a dynamic experience for your users.