Web Audio Messaging makes your site more effective by:

• Reinforcing what site visitors see
• Helping visitors retain information
• Keeping visitors on your site longer
• Directing visitors to take action

WAM Makes a Great First Impression
When prospects are comparing your company to your competitors’, you can bet that WAM will help your site - and your company - stand out from all the rest. WAM can also add a sense of professionalism to your web presence, and help visitors make the most of their online experience with your company. That's a big advantage when it comes to winning customers and closing sales.

WAM Helps Visitors Navigate Your Site
You may know your way around your web site, but chances are your prospects and customers don’t. Web Audio Messaging can make your site more user-friendly by pointing out must-see pages and important new information. WAM makes it easier for visitors to find the information they need.

WAM Summarizes Your Site’s Visual Elements
Rarely will the people who visit your web site read every word on every page. They may only skim the copy for important points. But by using Web Audio Messaging to summarize page content, you may actually entice visitors to read those pages that hold a particular interest. Remember, if visitors HEAR something that piques their interest, they're more likely to read about it.

WAM Highlights Product & Service Features
Text is often easy to miss (or avoid), but visitors exposed to your site’s Web Audio Messaging can't help but hear about the finer points of your products and services. By adding the human voice to your web site, you can better communicate specific moods or a sense of importance. You can also use the vocal power of WAM to build or reinforce a product’s branding or your company image. For instance, if you sell toys online, a child-like WAM voice might be the perfect way to communicate the inherent fun of your products.

WAM Prompts Your Visitors to Take Action

• TELL them to call your toll-free number
• TELL them to email you
• TELL them to complete the online information form

Web Audio Messaging from WebArt improves the performance of your web site in so many ways.

• WAM makes a great first impression
• WAM helps visitors retain your message
• WAM directs visitors to important areas of your site
• WAM reinforces what visitors see
• WAM motivates visitors to take action
• WAM summarizes the contents of a page
• WAM highlights the key features of products and services
• WAM lets you present a message from your company president or CEO
• WAM tells your visitors "What's New" with your company
• WAM provides talking help or tech support
• WAM keeps visitors on your site longer