WAM - Program Design

Program Design
The development of your WAM program begins with a thorough examination of your needs and goals. We determine which pages of your web site should be WAM-enabled and how often they should be updated. Then, we design the program and, with your help, select the voice talent that best fits your company image and the look and feel of your site.

Copywriting
Using the basic information you provide, and with a constant focus on your goals, a WebArt copywriter crafts your WAM script. After writing the messages, we submit them to you for approval. Your WebArt copywriter will then contact you proactively whenever you're due for an update to your Web Audio Messaging program.

Click here to read about our Creative talent or go to our parent company website BusinessVoice

Production
Once approved, the copy is sent to our digital audio studios where it's recorded by one of our professional voice talents.

Web Embedding
Finally, our skilled Web Masters embed your Web Audio Messaging on your Web site. A small control strip is added to each page that’s WAM-enabled, allowing the messages to be stopped, started or paused by the visitor.

WebArt Web Audio Messaging includes:

  • Comprehensive program design
  • Professional copywriting
  • Your choice of voices from our talent pool
  • Engineering and production
  • Installation of WAM code onto your site
  • Hosting of WAM audio files on our dedicated servers
  • Proactive content updating (if desired)

   
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