He’ll be the headlining speaker at the kick-off seminar for the 2nd annual Civic Hackathon. That’s a 24-hour event that connects the area's talented technologists with volunteer opportunities in order to improve the Roanoke business and non-profit community.
Brad will talk about a formula for a digital marketing strategy.
The digital landscape can be overwhelming, so Brad will highlight three elements that can help businesses develop a digital marketing strategy that 1) aligns with user behavior, 2) is both labor efficient and cost-effective, and 3) sets ROI expectations.
Attendees will leave with a digital marketing strategy worksheet and exercises. Oh, and a smile.
It all happens from 4 to 5pm at CoLab, 1327 Grandin Road SW in Roanoke.