Valley Tire Co.

Valley Tire is a full-service tire and auto service company that also provides tires and services for commercial trucks and industrial, farm and heavy equipment. They have more than 20 locations throughout Pennsylvania, New York and Ohio.
Timeframe: 2012 - Present
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"We can't thank you enough. You did an amazing job on the website. Every time I look at our new site I just smile. I love the design so much."

Kim Jones, Administrative Assistant, Valley Tire
Categories

Web Design, SEO, Content Marketing, Pay-Per-Click, Social Media, Email Marketing

Services Provided

  • Designed and built a new website, including new copywriting, a location directory and a zip-code locator.
  • Improved the user experience by creating a clear distinction between the three divisions.
  • Built a custom tire selector.
  • Built a mobile website.
  • Built online forms to capture visitor information.
  • Maintained a regular email marketing program.
  • Maintained a website marketing program, including social media management.
  • Provided regular reporting and analysis.

Goals Tracked

  1. Increase coupons and promotions printed; increase requests for online estimates and appointments; increase phone calls to website-exclusive telephone numbers.
  2. Increase search engine visibility for all divisions.

RESULTS:

133

PERCENT INCREASE IN TOTAL CONVERSIONS

290

PERCENT INCREASE IN COUPONS AND PROMOTIONS PRINTED

41

PERCENT INCREASE IN ORGANIC (NON-REPEAT) TRAFFIC

49

PERCENT INCREASE IN NON-BRANDED KEYWORD TRAFFIC

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